BrandspectiveBrand strategy · SMEsHow does it work?

Challenjor

Does your brand give people a real reason to choose it?

You know what your business offers. But do your customers really understand what sets you apart?

Start my brand assessment

Free · No commitment
No documents to prepare

A blue block stands out among aligned ivory blocks.
Don’t just stand out.Matter.
FROM YOUR ANSWERS TO YOUR SUMMARY
  1. You answer

    10 questions to take stock of your brand.

  2. An expert reviews

    Your summary is reviewed and approved.

    Human review before sendingReviewed by an expert
  3. Your summary by email

    Within 24 hours of submission.

    Strength · Priorities · First step

How it works — reviewed by a human before sending.

10 questions.
A first perspective.

Identify your strengths and the areas worth exploring.
Your summary by email within 24 hours, following human review.

Your journey

A first perspective.
Then an expert’s perspective.

Challenjor helps you take stock of your brand, then identify your priorities with a branding expert.

01 /

Take stock of your brand

Ten questions about your difference, your evidence and your customers’ experience. All from your phone.

02 /

Receive your summary

One strength to build on, two areas to explore and a practical first step. Reviewed by a human, never sent unchecked.

03 /

Explore further together

A personalised 90-minute session with an expert, followed by a concise assessment report to identify your priorities.

The session and report are free.

Take stock of your brand, with no commitment.

Currently freeCombined value: TND 1,500

A useful assessment starts
with honest answers.

Answer based on where you are, not where you wish to be. Your strengths, challenges and uncertainties help us identify what works and what needs to improve.

No right answers. No judgement.

Trusted by

The Challenger Brand approach

You don’t have to be the biggest.
Give people a reason to choose you.

Challenging market leaders starts with a difference that matters to your customers.

Identify a market convention to challenge. Clarify your positioning. Build a more authentic and consistent brand.

Start my brand assessment

Before you start

Is it really free?

Yes. The questionnaire, email summary, guided session and concise assessment report are currently free, with no commitment. The session and report have a combined value of TND 1,500.

What happens after the assessment?

You leave with clear priorities to work on. If you would like support to develop and implement your strategy, we may offer a separate paid service. Whether you continue is entirely up to you.

What if I don’t know the answer?

You can choose “I don’t know”. Uncertainty is not a failure: it helps us identify what to explore during the session.

Let’s start where you are.

Ten questions to find your starting point.

Start my brand assessment
Start my brand assessment